We’ve been delving into marketing strategies for the past few posts: how to target parents, capitalize on child-related industry trends, and even generate leads for less. Now we’ll look at a marketing tactic that’s one of the most powerful and cost-effective out there. It’s that awesome force known as WOM, or word of mouth marketing.
Getting your marketing budget down and your traffic up is always a good thing. Whether you use these low-to- no cost ideas to supplement your marketing arsenal or rely on them entirely, you’ll find that you can increase your leads a lot – for a whole lot less.